Monopoly - Positioning Intelligence
Uncover the disconnect between what companies sell and what customers actually buy.
Monopoly analyzes website claims against real customer feedback to reveal positioning gaps.
Surface the perception gap in minutes, not months.
What We Analyze
- What companies think they sell — website claims, taglines, stated positioning
- What companies actually sell — pricing structure, feature hierarchy, operational decisions
- What customers say they buy — unprompted voices from LinkedIn, G2, Reddit
- What customers actually buy — the transformation, the identity shift, the after-state
Sample Reports
View perception gap analyses for leading companies:
Who Uses Monopoly
- M&A & Corp Dev — Due diligence before you acquire
- Procurement — Vet vendors and partners before you commit
- Management consultants — Show up knowing more than the target
- Marketing & brand agencies — Win pitches with insight they can't get themselves
- Strategy advisors — Diagnose before you prescribe
- CMOs & brand teams — Audit your own positioning from the outside
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